Catching Our Breath
That was a crazy month.
Thanks to a humbling shout out on Macworld.com by THE Christopher Breen, we have been fantastically busy. We would like to share a few exciting updates and plans for the future. In summary, it's going to be a great 2nd half of the year!
1 - Prop It Up™
We are shipping an insane amount of these unique lap desks. From 5-year-olds to grandparents, from across the Atlantic or just across the street, our customers are truly enjoying Prop It Up.
When we got a spare second, we spent some time in the lab working on Prop It Up. We made careful adjustments to make it lighter and work with even more types of devices. The updated design will be available for ordering in the next 7-10 days. Shipping will not be interrupted during the transition.
2 - "Project Go"
There is one more thing... About two months ago we began working on a project codenamed "Go". I'm not allowed to give away too many details about the product, but I can share a few!
We are among the 3 million people who are already loving the Apple iPad. It has truly changed the way people use and understand their computers. After tackling the biggest issue with tablets (the oftentimes awkward holding and usage of the device), we want to try our hand at solving the issue of traveling with a tablet. Whether you're riding a bike, flying-off for a vacation, or just walking to a friend's house, we will be delivering the perfect all-in-one solution for you and your tablet.
That's all I'm allowed to share about "Project Go" for now, except this one last nugget... Ramping up from 100s of orders to 1000s to 10,000s is a daunting challenge. It also takes time. To meet customer demand, we plan on offering a small limited run of the new product, before our first big batch is completed. Our hope is to have it available to the lucky few by the middle of August.
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Keep on propping.
Ben